Using Social Media for Recruiting & HR

I just found a great presentation. Some great points.

• “Brands are born of experiences”
• “Are you building brand ambassadors or assassins?”
• “Hire a photographer for head shots” – aint that the truth?
• “Reward staff publicly”

and, this one is really key - ”How can companies keep employees from doing stupid things?

“The same way it can keep employees from doing stupid things on email and the phone. Give them guidelines and resources. Have an online communication policy that follows standard communication policies and trust them to do the right thing” – Scott Monty, Head of Social Media, Ford